Evan J. Smith
Freelancer
July 13, 2017
Photos By: Ford Motor Company

Summer in the city can be mighty hot, but New Yorkers can cool off this weekend with a free limited-edition Mustang-inspired Orange Fury ice cream sandwich, created using Coolhaus Premium Ice Cream.

The offer ties in with National Ice Cream Day, which is this Sunday, and Ford told us the limited-edition ice cream sandwiches will be handed out at no charge starting today and lasting four days at various locations in New York City. All you have to do is find the Coolhaus ice cream truck outfitted with 2018 Mustang decals. West coaster’s can also head to Coolhaus’ Culver City location for a free sandwich.

The yummy treat is inspired by Ford’s new Orange Fury exterior color available on the 2018 Ford Mustang. It’s the result of Ford color and materials design manager, Barb Whalen, who engaged the creative Coolhaus product developers to capture the essence of the iconic pony car and its eye-popping new color.

“I typically focus on things like color research, leather seats and hand stitching, so this was definitely a bit different for me,” said Whalen. “It was fun applying some of those same design philosophies into helping Coolhaus create an ice cream flavor that really embodies the new Orange Fury color.”

If you’re lucky enough to wrap your lips around the Orange Fury sandwich, you’ll taste the delicious ice cream flanked by two fresh-baked Vanilla Whoopie cookies covered in orange icing. Adding to the effect, the sandwich is packaged in a unique Mustang-printed edible wrapper made from potato wafer paper with edible ink.

“I’ve always been a fan of the Mustang, and was super excited when they came to us with such a special project,” Coolhaus CEO & Founder Natasha Case said. “We thrive on helping our customers realize their vision and love to help create that special, one-of-a-kind experience—one that really makes an impact. We couldn’t be happier that one of the original American classics chose Coolhaus, a new American classic, as a way to add excitement to their latest innovation.”

And speaking of cool, the 2018 Mustang is just around the corner. It’s going to be a winner with more power and new levels of customization. This was emphasized by Ford, which is offering an unprecedented 12 different wheel designs and the customizable 12-inch Digital Instrument Cluster. On the outside, you can select from three new colors including Kona Blue, Royal Crimson and, of course, the new Orange Fury.

Enthusiasts can learn more and even build and price their very own pony car by visiting www.ford.com/mustang/2018 starting July 25. And you can expect the restyled 2018 Mustang to hit the showroom this fall.