Steve Turner
Former Editor, 5.0 Mustang & Super Fords
April 26, 2012

A decade has come and gone. That sounds like a long time, but it seems like only yesterday when we held that first Mustang Week in Myrtle Beach, South Carolina. The staff talks all the time about what really makes Mustang Week stand apart from all the other events. Participants, sponsors, and vendors all say the same thing. What makes Mustang Week different is the overall feeling you get throughout the week.

The week brings on a roller coaster of emotion that begins with the excitement you feel as you first cross the South Carolina state line, or when you enter the Myrtle Beach city limits. As the week draws to an end, you know you are really going to miss it when it's over. You realize that each day's event is like an old friend, each different from the day before. Each event has a unique down-home feeling that you come to love.

For many, Mustang Week is more than an event--it's a yearly crusade. The regulars know what we mean. The excitement builds as we ring in the New Year. Chatter on the various online forums picks up steadily as spring approaches. It's always fun to read posts in which someone writes, "I've always wanted to go to Mustang Week, and this will be my first year!"

For you Mustang Week first-timers, now is the time to request time off from work and make reservations. Most returning participants made their hotel reservations as soon as they got home from last year's event to ensure a room at their favorite place. Now is also the time to ready your Mustang or SVT to hit the streets of Myrtle Beach.

Folks from all over the country are making their plans to come to the 11th Annual Mustang Week. The only question left to ask is ... are you ready?

What makes Mustang Week different is the overall feeling you get throughout the week.

General Information
It's uncommon for event promoters in this day and age to say they are beginning their second decade for a show, but Mustang Week just keeps getting better and better with each passing year.

Mustang Week began in 2002 as a small cruise-in with roughly 150 cars at Broadway at the Beach in Myrtle Beach, South Carolina. It has grown steadily over the past 10 years, and we expect 2012 to draw record-setting numbers.

Mustang Week takes the word "vacation" to a whole new level. The Mustang Week staff has carefully thought out the week's schedule so that participants are able to enjoy everything Myrtle Beach has to offer, while still making it to all the scheduled events. Many events don't begin until early afternoon, so you have the whole morning to hit the beach, shop, or clean up your ride.

Several of the 2012 events end early enough in the evening that participants can enjoy the Myrtle Beach nightlife! A trip to Mustang Week is the ultimate combination of cruise-ins, car shows, drag racing, open-tracking, and a great beach vacation all rolled into one!

Why Myrtle Beach?
So why does Myrtle Beach, South Carolina, make the perfect setting for Mustang Week? Myrtle Beach offers something for everyone!

The Myrtle Beach area is part of South Carolina's Grand Strand, a 60-mile long stretch of beaches on the Atlantic Ocean. While vacationing in Myrtle Beach you will be able to enjoy the fantastic white-sand beaches throughout the week.

But that isn't all. There are thousands of restaurants to explore! Whether it's local Calabash-style seafood, a fine steak, or breakfast at one of the large pancake houses, you'll find whatever you're looking for while there. And after you've soaked in enough rays on the beach, you can shop until you drop at many large shopping destinations. You may hit one of the two factory outlet shopping centers, check out Broadway at the Beach or Barefoot Landing, or you may just hit one of the large local malls. You won't be able to see them all in one vacation!

If its entertainment you are looking for, then Myrtle Beach has that covered as well! There's The Palace Theatre's Le Grand Cirque Adrenaline, Dolly Pardon's Pirates Voyage, Medieval Times, the Carolina Opry, Alabama Theater, IMAX, Ripley's Believe It Or Not, Ripley's Aquarium, and House of Blues, just to name a few! Families will enjoy the old-fashioned Family Kingdom amusement park, Myrtle Waves Water Park, and NASCAR Speed Park's go-carting!

And, if golf is your sport, then there is no better destination. With courses designed by Fazio, Palmer, Nicklaus, Robert Trent Jones, Love, Norman, and many others, you're sure to find just the right place!

Myrtle Beach also has a variety of choices when deciding where to stay on your visit. There are thousands of motel and hotel choices, countless condo rentals, and several world-class RV campgrounds. You can always find a great place to fit any budget or need in Myrtle Beach.

Wait, There's More
Mustang Week provides an excellent opportunity for clubs to gather and have a good time. National, regional, and local clubs make Mustang Week an annual club destination! A week-long trip to the beach is always more fun when surrounded by your Mustang friends and family! Several larger clubs plan their own events before or after the official Mustang Week events.

Mustang Week offers a club the chance to stand out among the crowd and gain exposure in many ways. The Mustang Week Staff also welcomes volunteers from clubs that have experience with large shows. Contact a Mustang Week staff member if your club would like the opportunity to work as a Mustang Week volunteer!

We are also proud to announce the return of a popular event from the past two years! At 11 p.m. on Monday, July 16, Ridemakerz will once again host a special Mustang Week VIP party at its Broadway at the Beach location, and 100 lucky people will get a free Basic Stock Ride just for attending. The Free Basic Stock Ride includes a cool Ride body--like a '10 Ford Mustang--Stock Treadz, Stock Wheelz, and a Free Wheelin' Chassis! You can choose to trick your ride out more with the company's many options, including Radio Control, at regular listed prices.

At Ridemakerz, there are 649 million ways to build a one-of-a-kind Ride, so there are many Ridez to choose from, including several Mustangs! Check out www.ridemakerz.com to see all the available Mustang Ride bodies, and be sure to keep checking the Mustang Week forums for info on eligibility!

So, if you think Mustang Week is the vacation for you, head over to the Mustang Week website (www.mustangweek.com) for more information. Join the message forums and post any questions you may have about the week. You will get answers from participants as well as the Mustang Week staff. The website also has tons of pictures and videos from years past that will surely help you decide to become part of the Mustang Week family!

A trip to Mustang Week is the ultimate combination of cruise-ins, car shows, drag racing, open-tracking, and a great beach vacation all rolled into one.

Mustang Week 2012 Schedule

Day 1
Tuesday (July 17, 2012)

  • Palace Theatre Meet 'n' Greet 12 to 4 p.m.

Day 2
Wednesday (July 18, 2012)
Myrtle Beach Speedway

  • Autocross 10 a.m. to 2 p.m.
  • Speedway Fun Runs 2 to 8 p.m.
  • Burnout Contest 8:30 p.m.

Day 3
Thursday (July 19, 2012)

  • Meet at Hooters at 12:30 to 2:30 p.m.
and cruise to Darlington Drag Strip
  • Darlington Drag Night from 4 to 11 p.m.

Day 4
Friday (July 20, 2012)

  • 7th Annual Car Show at Myrtle Beach Mall
Check-In 9-11 a.m.
Judging starts at 11 a.m.
Awards Saturday at 3 p.m.

Day 5
Saturday (July 21, 2012)

  • East Coast's Largest Mustang and SVT Cruise-In at Myrtle Beach Mall from 12 to 6 p.m.
  • Car Show Awards Saturday at 3 p.m.

2012 Mustang Week Host Hotels

Holiday Sands South
2411 South Ocean Boulevard
Myrtle Beach, SC 29577
(800) 448-4439
Mustang-owner friendly
www.holidaysandssouth.com
* Trailer parking
*The Holiday Sands South has been a longtime supporter of Mustang Week. Many clubs, and even some of the Mustang Week staff, stay here. It is located right on the beach and its parking lots will be filled with Mustangs! A special discount is available for Mustang Week participants.

Fairfield Inn Myrtle Beach North
10231 North Kings Highway
Myrtle Beach, SC 29572
(843) 361-8000
*If you are looking to stay close to the Car Show and Cruise-In venue, then this is the place. You can walk from this motel to the Friday and Saturday events! They also offer a discount for Mustang Week participants.

Fairfield Inn Broadway at the Beach
1350 Paradise Circle
Myrtle Beach, SC 29577
(843) 444-8097
(800) 217-1511
*If you want to be close to the shopping, restaurants, and nightlife at Broadway at the Beach, then this is the place! Walk to all the fun! They also offer a discount for Mustang Week participants!

Sheraton Myrtle Beach Convention Center Hotel
2101 North Oak Street
Myrtle Beach, SC 29577
(843) 918-5015
www.sheraton.com/myrtlebeach
*Trailer parking

Comfort Suites
710 Frontage Rd. East
Myrtle Beach, SC 29577
(843) 448-4884
www.myrtlebeachcomfortsuites.com
*Trailer parking
*Free hot breakfast daily

Suburban Extended Stay Hotel
730 Frontage Rd. East
Myrtle Beach, SC 29577
(843) 448-4899
www.myrtlebeachsuburban.com
*Trailer parking
*Kitchenettes

Myrtle Beach Vacation Rentals
www.mb-vacationrentals.com
(800) 845-0833
*If you're looking for something a little larger, like a house to rent, give these folks a call. They have great properties in all major locations to fit all price ranges and needs.

Please note, the Mustang Week staff has simply contacted the hotels above and they have agreed to be listed as possible contacts. Please use your own discretion when picking a hotel. We can not be held responsible if the room does not meet your standards.

Contact Information
Extreme Productions Inc.
143 Lakeside Dr.
Marston, NC 28363
(910) 894-3592

Mustang Week: Day 1

Meet 'n' Greet
Tuesday, July 17, 2012

We start the week with a bang on Tuesday (July 17, 2012) with the annual Meet 'n' Greet! Mustang Week and The Palace Theatre are partnering together for Mustang Week 2012 and are excited to announce that the Meet 'n' Greet for 2012 will be held at The Palace Theatre at Broadway at the Beach.

This event has grown to one of the favorite events of the week. The Mustang Week staff searched and has teamed up with The Palace Theatre to bring our opening event to a new venue. The Palace Theatre is located at the intersection of US 17 Business and 21st Street, at the award-winning Broadway at the Beach entertainment complex.

The Meet 'n' Greet will take place in The Palace's northern-most parking lot, closest to US 17. This venue allows ample parking space for the Meet 'n' Greet and provides a much smoother and controlled entrance/exit path. This will make the event safer for everyone, and makes it easier for Myrtle Beach vacationers to stop by and check out all the best that Mustang Week has to offer! The schedule runs from 12 until 4 p.m. and is a fun, informal gathering to start off the week.

The Palace Theatre plays host to some of the most spectacular live entertainment shows, Broadway theatre productions, and musicals from around the world, including Le Grand Cirque Adrenaline for the summer of 2012! Its management is going to offer a special discount for Mustang Week participants to check out this exciting show.

The Palace Theatre will open its lobby so participants can enjoy concessions, buy discounted show tickets, and utilize its facilities. There are many great restaurants within walking distance! Check out The Palace online at www.palacemb.com for all the entertainment options they have to offer.

In 2011, over 500 Mustangs and SVT's filled the lot, and gave returning attendees the chance to see friends from previous years and newcomers to meet new friends. It's laid-back; some folks come straight off the highway from their journey to Mustang Week. You can come and go as you please, and with this year's earlier schedule, you have the entire evening to get a jump on all the other exciting things Myrtle Beach has to offer. Most participants choose to arrive a little early and stay the entire time; some choose to stop by for only an hour or two. The choice is yours!

If you've never been to Mustang Week, the Meet 'n' Greet turnout can seem overwhelming, but it's only a glimpse of the week to come! This is where you first see the major difference between Mustang Week and all other car shows and events. You will see everything from classics and pristine show cars to built drag cars and daily driven street cars. The Meet 'n' Greet is where you get a real feel for the sense of "family" that has grown over the past nine years.

There is no registration required and no cost for attending the Meet 'n' Greet. This will also be the first opportunity to purchase the yearly Mustang Week T-shirt and raffle tickets. The Mustang Week Staff will be on site to answer any questions and provide updates and information about the rest of the week's events. The Myrtle Beach Speedway manager will also be on hand to pre-register folks for Wednesday's Speedway event.

There is no registration required and no cost for attending the Meet 'n' Greet.

Mustang Week: Day 2

Autocross and Speedway Fun Runs
Wednesday, July 18, 2012

On Wednesday, July 18, 2012, we head over to the Myrtle Beach Speedway (www.myrtlebeachspeedway.com) for autocross, Speedway fun runs, and a burnout contest. Myrtle Beach Speedway is located just two miles west of the waterway bridge on US 501, toward Conway, South Carolina. We first included this event in 2007 and it was a huge success! In 2011, the Speedway filled to capacity as 220 cars and just over 1,500 people took part in the fun. We recognized that this events popularity required a major schedule overhaul for 2011, allowing more participants to enjoy the day’s fun!

The Autocross will run from 10 a.m. until 2 p.m.; then there will be a short break to clear the autocross field for increased infield parking. The Speedway Fun Runs will be from 3 p.m. until 8 p.m. The burnout contest will be held promptly at 8:30 p.m.

We have confirmed that fees to participate in this year’s event will be $25 for car and driver and $5 for each additional person. You can also come to watch all the fun from the stands for $5 per person as well. Be sure to watch the Mustang Week website (www.mustangweek.com) for more important information and details on the Speedway event.

The Autocross course is set up and run by experienced personnel, ensuring safety and fun. Autocrossing gives the driver the opportunity to test their driving skills on a flat, coned course! Here is a low-speed chance to push your car’s handling capability while testing driver skill behind the wheel! In 2011, there was a continuous line of cars waiting to give the autocross a try. The revised schedule allows participants more chances at the course! If you’ve never tried an autocross, then you are in for a real treat!

The Speedway Fun Runs are a unique opportunity. The MB Speedway is a NASCAR-sanctioned, half-mile oval track. Fun Run participants have a chance to go out onto the track one car at a time and take a few laps at their own pace. Staying inside the cones ensures speeds are kept within safe limits. This is an excellent photo and video opportunity and an absolute thrill for the driver. Prior to the event, Speedway and MW staff will lay cones on the racetrack to provide a safe, but challenging line around the racetrack.

The night ends with the annual Mustang Week Burnout Contest! Participants line up one at a time on the racetrack to light them up for the crowd! Some of the best Mustang Week videos found online after the 2011 event were taken during the burnout contest!

The autocross will provide a low-speed chance to push your car’s handling capability while testing the driver’s skill behind the wheel.

Mustang Week: Day 3

Drag Night
Thursday, July 19, 2012

Thursday, July 19, 2012, we make the trek back to Darlington Dragway (www.darlingtondragway.com) for the annual Mustang Week Dragnight! The Dragway is an IHRA-sanctioned quarter-mile track located just west of Darlington, South Carolina (2056 E. Bobo Newsome Highway, Hartsville, SC 29550). Gates will be open from 3 p.m. until 11 p.m. There is as $10 fee at the gate for spectators and a $15 fee for those who wish to take part in the event.

The Drag Night event is run in a test 'n' tune format, meaning participants can take as many runs as time will allow. This gives the driver the opportunity to try out their car and their skill on the quarter-mile for fun. In 2011, 195 cars participated and 1,500 spectators watched all the Drag Night excitement. Staging lanes will be open all afternoon and evening, and last year we heard of several participants that were able to make more than 15 passes!

All cars and drivers are expected to use the safety gear required by Darlington International Dragway (www.darlingtondragway.com). Several Mustang Week sponsors and vendors, including Pro-Dyno [(704) 651-3807 to schedule dyno time] will be set up at Drag Night as well!

We feel that getting to Drag Night is half the fun! A few participants and spectators choose to drive straight to the venue, and some will come straight to the Dragway on their way to Mustang Week. Most will gather just before noon at the Hooters located at Myrtle Beach Mall near the intersection of US 17 and SC 22. Soon after lunch we will kick off an informal, hour-and-a-half cruise to Darlington Dragway. To most, the cruise to Darlington has become a yearly tradition! The Mustang Week staff will be on hand to hand out directions to the Dragway and answer any questions you may have.

As folks head out for Darlington, people follow along in small and large groups on their way to Darlington. There are no official lead cars, so if you haven't made the trip before, find someone before the cruise takes off and follow behind. It's very exciting to see so many Mustangs and SVTs out on the road at the same time! In years past, there have been as many as 250 cars that took part in the cruise to Darlington. Needless to say, this provides excellent photo and video opportunities.

It also goes without saying that this many Mustangs and SVT's draws the attention of local law enforcement agencies, so please obey all traffic laws and have a safe trip to and from the dragstrip!

The Drag Night event is run in a test 'n' tune format, meaning participants can take as many runs as time will allow.

Mustang Week: Day 4

Car Show
Friday, July 20, 2012

Time to clean up your ride on Friday, as the ninth-annual Mustang Week Car Show takes over Myrtle Beach Mall (intersection of US 17 and SC 22). The 2011 show brought another sell-out crowd of 600 cars in the show and just over 7,500 spectators! The car show is open to all years of Ford Mustangs and SVT vehicles, and has quickly become one of the best all-around Mustang car shows on the East Coast. Spectators and participants will have the chance to see everything from mild to wild, and from classics to late-models just off the lot!

Mustangs and SVTs will be judged based on overall cleanliness and quality of presentation. We look at the interior of the car, engine compartment, body, wheels, and tires. We will not judge convertible tops or side-glass since they are optioned to be down during the judging period. We also will not judge trunks.

The people who do win at the Mustang Week Car Show take cleaning seriously and it shows. The staff understands that you are not at home with all your "normal" cleaning products and procedures. But each year folks drive a long way to Mustang Week and always manage to get their cars really clean!

For those that wish to be part of the judging, the fee is $30. Registration for the judged portion of the car show will be by pre-register only on the Mustang Week website (www.mustangweek.com) and will open in mid April. The car show will sell out online prior to the actual event, so register early to ensure you get a spot. After registration closes, there will be no late entries. Participants may choose to "display only" for $10, which will be available for online registration as well. Check-in for the show will be between 9 a.m. and 11 a.m. Judging will run from 11 am until 4 p.m.

This year we ask that all participants in the judged portion of the show please do not take your car out of the show field until the Mustang Week Staff announces that judging is completed. It would be a shame if your car qualified for a Best Of trophy and it was not there for staff review after initial judging was completed. The car show awards will be presented at 3 p.m. on Saturday, July 21, in front of the Mustang Week tents and trailer.

The show field is located in the southwest corner of the mall parking lot, adjacent to Bass Pro Shops. Participants enter the show field on the service road at the rear of the mall. Mustang Week staff and volunteers will be present to help with parking. In 2012 we will again be looking for judging volunteers; if you have prior judging experience, it's a way to become more involved with Mustang Week!

The Mustang Week sponsors and vendors will be out in full force at the show as well. This offers participants and spectators the opportunity to talk one-on-one with industry professionals and get great deals on some of the hottest new products.

Last year, sponsors and vendors included Ford Racing, 5.0 Mustang & Super Fords magazine, Monster Energy Drinks, Lethal Performance, UPR Products, Fastlane Motorsports, Blow By Racing, JLT, Saleen Inc., Mustangs Unlimited, Silverhorse Racing, Pypes, Redline Tuning, and many more! Pro-Dyno will again be on hand with its portable dyno to give you a chance to see what kind of power your car/truck can make!

One company has stepped up and raised the bar for the 2012 Mustang Week Car Show! The Awards of Excellence for this year's show are presented and sponsored by Latemodel Restoration Supply! We are thrilled to announce this partnership, and winners of an Award of Excellence will be thrilled with the trophy, which includes the Latemodel Restoration Supply and Mustang Week logos!

2012 Mustang Week Car Show Classes

*Car Show awards given out Saturday at 3 p.m.

Best Of:

'64-1/2 -'66Best Saleen
'67-'68Best Roush
'69-'70Best Steeda
'71-'73Best Ford Specialty
'74-'78Best Lightning
'79-'86Best '65-'70 Shelby
'87-'93Best Engine
'94-'98Best Paint
'99-'04Best Specialty
'05-'13Best SVT
93 CobraLong Distance Award
'94-'95 CobraBest Boss
'96-'98 CobraBest GT/CS
'99-'01 CobraBest Mach 1
'03-'04 CobraBest '01 Bullitt
'07-'13 ShelbyBest '08 Bullitt

Also including many Awards of Excellence and several special trophies!

The Awards of Excellence for this year's show are presented and sponsored by Latemodel Restoration Supply!

Mustang Week: Day 5

Cruise-In and Awards
Saturday, July 21, 2012

Saturday, July 21, 2012, ends the week-long fun with the East Coast’s largest Mustang and SVT Cruise-In! The Cruise-In takes place at the Myrtle Beach Mall (same venue as Friday’s car show) and runs from 12 p.m. to 6 p.m.

The sheer volume of Mustangs and SVTs at the Cruise-In never ceases to amaze participants and spectators. In 2010, over 2,000 Mustangs and SVTs packed the show field and surrounding parking lots for the Cruise-In! It would take the entire afternoon to see everything! Nearly 8,000 spectators had the chance to see all the cars, sponsors, and vendors!

It goes without saying that the 2012 Cruise-In will be one of the largest gatherings of Mustangs you will see in one place at one time! It is a can’t-miss event! There is no fee for attending and no registration—just show up and have fun! Once again, Mustang Week staff and volunteers will be on hand to help with parking and answer any questions that you may have.

At 3 p.m., we will give out the awards from Friday’s car show. Gather around and cheer on those that take home the much deserved trophies! Near the end of the evening, we will give out the car show awards and give away the incredible raffle prizes that we will have sold tickets for all week long. There are few shows that give out the caliber of raffle prizes awarded at Mustang Week. Don’t forget to bring all the raffle tickets you’ve collected throughout the week! You must be present to win!\

Tips to Make The Week Better!
At this point, we would like to offer a few suggestions to help make your week more fun and comfortable. We suggest that you always bring plenty of water with you to the events. It gets hot during the day, and having plenty of fluids will ensure you make it through the day without becoming dehydrated. Always make sure to have a good supply of sunscreen as well. Sunburn can make a day in the sun uncomfortable, not to mention resulting in a miserable night’s sleep!

It is also a good idea to bring along a set of two-way radios if you have them. Folks enjoy having those during the Drag Night Cruise. And don’t forget to bring a chair! Having somewhere to sit and rest can make all the difference.

We ask that you don’t try to enter Friday and Saturday’s show field until the posted time. The Mustang Week staff will be hard at work helping sponsors and vendors set up and making the show field ready for participant cars. As in the past, we will have volunteers on hand to make parking go quickly once we open the show field. We suggest that you stage at the north end of the mall parking lots if you arrive early. Please be patient as we have to park a lot of cars in a short period of time.

Most importantly, Mustang Week was created to be a celebration! We want it to be a relaxing and laid-back time, without all of the hassles of the typical car show. As such, please obey all traffic laws when coming into and leaving a Mustang Week event. The Mustang Week Staff does not condone any inappropriate behavior on public roads and highways! We want everyone to return to their homes safely, having had the time of their lives!

It gets hot during the day and having plenty of fluids will ensure you make it through the day without becoming dehydrated.