Marc Christ
Brand Manager, Modified Mustangs & Fords
March 7, 2014
Photos By: Evan J. Smith

The manufacturers scramble all summer to develop and test new products to release, shops take on the task of building SEMA-worthy rides, and stunning models ready their scant outfits for the automotive aftermarket's main event. If it's new and upcoming, then it's at the SEMA show.

If you're not familiar with SEMA or the SEMA show, here's a crash course. SEMA (Specialty Equipment Market Association) is an organization that consists of manufacturers, distributors, retailers, builders, racers, and even publishing companies. It works to protect the rights of those who drive modified or vintage vehicles by keeping tabs on Washington, D.C., and individual states. The SEMA show is where manufacturers and distributors exhibit their latest and greatest products or services. It's held annually at the Las Vegas Convention Center (LVCC) and is one of the largest conventions in the country.

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We attend the show every year to get the first look at potential feature cars, and more importantly, the latest parts. We use this week to fill our notepads with story ideas for the upcoming year. But in order for us to do this, there needs to be plenty of Mustang- and Ford-related parts and accessories on hand. It never disappoints, and this year was no exception.

In fact, we could dedicate this entire issue to this year's SEMA show. From new pushrod Ford engine parts to EcoBoost goodies and everything in between, there was plenty of fodder for Blue Oval enthusiasts. And on top of all that, we unveiled Hypersilver, our 25th Anniversary project. The next few pages highlight some of the coolest Stangs, parts, and babes that we saw at the SEMA show, so enjoy!

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Editor Smith got to ride along with Jack Roush Jr. in his race-ready RS3 at the Ford Out Front display located outside.

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